Learning Hub

Driving a Digital Culture

Course Overview

The Driving a Digital Culture short programme empowers leaders to navigate and influence the cultural shifts essential for successful digital transformation. Participants will learn how organisational culture impacts digital adoption and will gain strategies for fostering a digital-first mindset across all levels.  

The programme covers identifying cultural barriers, managing resistance to change, and promoting engagement. Leaders will explore techniques for building a culture that embraces continuous learning, collaboration, and innovation. Using lectures, discussions, case studies, and group work, the programme provides practical tools for creating an open culture that supports risk-taking and creativity, aligning cultural change initiatives with the broader digital strategy. 

This programme is also available as a micro-credential option, please see FAQ section for further details.

Programme Details

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Programme Start Date
28 April 2025
Location
IMI Campus Dublin
Duration
3 days (consecutive)
Senority
Mid Career
Programme Fee
€2,285
Micro-credential Assessment Fee
(contact our programme advisors)
€165
Driving a Digital Culture
Total €2,285

Tailored Programmes

In-house programme available

Every option in our full suite of short programmes is available in a tailored format, where it will be delivered to your staff only. If you have a cohort of 10 or more people for a specific programme, we can partner with you to define your unique challenges and , where necessary, adjust our content to meet your specific needs, shaping the opportunities for growth within your organisation. Talk to us about your requirements today.

See more on our in-house training Service
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Cultural Insight
Understand modern organisational cultures and their role in digital transformation.
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Adaptability Assessment
Evaluate the organisation’s readiness for adaptability and innovation.
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Change Management
Use design thinking to manage cultural dynamics and resistance.
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Value Alignment
Foster a culture that aligns digital initiatives with core organisational values.
Frequently Asked Questions
Why should I choose IMI?
What are the programme dates?
What are the programme themes?
Who is this programme for?
What is a micro-credential?
What are the academic requirements to undertake a micro-credential?
CPD Hours and Certification?
How can I find out more about the IMI campus?
Ready to start?
€2,285